Moser Baer Launches Hi-Speed BD-R discs in IFA-Berlin Show'07

Moser Baer India Ltd has announced that the launch of its high- speed BD-R 1-4x high definition recordable discs for the European market at its first ever participation in the IFA Berlin Trade Show. The Company is also the first one to announce verification of these products globally.

IFA Berlin Trade Show is one the world's largest consumer electronics trade shows with over 1000 exhibitors and two hundred thousand visitors. The exhibition from August 31 to September 05, 2007 is a trade show for both industry experts and the general public with unique trade visitor services, special events and a comprehensive program for consumers.

According to Mr. Ratul Puri, Executive Director, of the Company, "It is indeed a great pleasure to be a part of one of the world's largest consumer electronics trade shows. In this exhibition we have also launched our high definition products like HD-DVD and Blue-ray Discs for the European market."

Vivek Chaturvedi VP- Sales and Marketing - of the Company says "We are excited about presenting Moser Baer's high definition products to European consumers through the IFA Berlin show. This is an attempt at understanding early adopters in Consumer electronics and then develop / modify product strategy to capture maximum value early in the product life Cycle."

The exhibition acts as a platform to showcase the Company's capability of early adoption of high definition products which helps the Company in further strengthening its positioning in the market.

Source : Equity Bulls

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