'GOSIP' Flavoured Milk Partners Mumbai's Biggest Management Festival 'Talaash 2014'

It's that time of the year again and youth across Mumbai once again have shown their full participation in large numbers for the biggest management festival of Jai Hind College 'Talaash 2014'. Pastonji, the manufacturer of ice creams and beverages tied up with 'Talaash 2014' as 'Health Drink Partner' to connect with the college students and reach out to the youth in the city.

During this three day cultural event, GoSip the premium energy drink showed tremendous response from the students participating from different colleges offering an excellent audience base. It also proved a great sampling exercise for GoSip as today's youth are keen on experiencing different products while interactions were made on ground in the campus with students discussing about the exciting flavours of GoSip.

Talking about the partnership, Mr. Maaz Mutvali, Marketing Head of Beverages Division said, "These exhilarating college festivals gives us a great opportunity to spread the taste of our healthy drink 'GoSip' among the youngsters and ensure they increase the consumption of healthy drink in their daily life. It also helps us in directly reaching out to a very crucial target group with the right kind of programming mix on air and on ground as well.

In continuation of its reach-out plan, GoSip will continue to ensure full participation from the youth with further tie-ups with Veermata Jijabai Technological Institute (VJTI), India's most prestigious engineering institutes."

Source : Equity Bulls

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