Capri Loans Strengthens its South India Presence; Welcomes Nayanthara as Brand Ambassador

Capri Global Capital Ltd. (CGCL), one of the leading diversified non-banking financial company (NBFC) operating under the brand name 'Capri Loans', has announced acclaimed actor and entrepreneur Nayanthara as its Brand Ambassador to strengthen the company's expansion into South India.

Nayanthara joins acclaimed actor Pankaj Tripathi, who continues his association with the brand. This partnership reinforces Capri Loans' commitment to building a strong and relatable connect with audiences across the country. Together, the two Brand Ambassadors represent the company's vision of creating deeper resonance with diverse customer segments across India.

The partnership marks a significant milestone in Capri Loans' brand evolution, reinforcing its commitment to building a trusted, inclusive and locally relevant financial services brand.

Commenting on the announcement, Mr. Rajesh Sharma, Managing Director, Capri Global Capital Limited, said: "At Capri Loans, we've always believed that every financial journey begins with trust. As we grow across the country, our focus isn't just on expanding our presence, it's about building meaningful relationships with people and becoming a trusted partner in their aspirations. Nayanthara embodies values that resonate deeply with us - integrity, resilience, authenticity and an unwavering commitment to excellence. Her incredible journey and the trust she has earned over the years make her a natural fit as a brand ambassador for Capri Loans. We are delighted to welcome her on board."

Commenting on the collaboration, Ms. Nayanthara said, "I am delighted to partner with Capri Loans, a brand that is making financial services more accessible and empowering people to achieve their aspirations. Trust, integrity and commitment are values that have always guided me, and I see these reflected in Capri Loans' approach towards its customers. I look forward to being part of the company's journey as it continues to make a meaningful difference in the lives of people across India."

South India represents one of the country's most dynamic economic regions, characterised by a thriving MSME ecosystem, entrepreneurial spirit and rising demand for formal financial services. By partnering with one of the region's most influential and respected personalities, Capri Loans aims to build stronger emotional connections with customers, enhance brand recall and reinforce its promise of being a trusted financial partner.

Source : Equity Bulls

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CapriGlobalCapital CapriLoans BrandAmbassador Nayanthara