VIP Clothing Limited, one of India's most trusted and iconic innerwear and lifestyle Company, has announced its retail presence across Lulu Malls in India. This expansion brings the brand's wide range of products closer to millions of shoppers who visit Lulu's premium shopping destinations across the country.
With this rollout, VIP Clothing limited will showcase its complete portfolio, including VIP, Frenchie, Frenchie X and Yuva Series - catering to men across varied style and comfort needs.
"Partnering with Lulu Mall, one of India's most admired retail chains, is a significant step in strengthening VIP Clothing Limited's reach and accessibility. This collaboration ensures that consumers across India can experience our legacy of comfort, quality, and style in a world-class shopping environment," said Mr. Sunil Pathare, Chairman & Managing Director, VIP Clothing Limited.
The Lulu Mall outlets will feature exclusive product displays, engaging brand experiences, and impactful visual merchandising, aligning with VIP Clothing Limited's strategy to enhance consumer touchpoints and visibility in modern retail spaces.
As VIP Clothing Limited continues to build on its five-decadelong heritage, this expansion into Lulu Malls across India underscores its mission to deliver affordable luxury, everyday comfort, and trusted quality to every household.
Shares of VIP Clothing Limited was last trading in BSE at Rs. 40.42 as compared to the previous close of Rs. 37.56. The total number of shares traded during the day was 141982 in over 1263 trades.
The stock hit an intraday high of Rs. 40.95 and intraday low of 37.95. The net turnover during the day was Rs. 5671074.00.