Nitesh Kanchan to lead Arrow as Chief Executive Officer

Arvind Fashions Limited, a leading player in India's branded apparel market, announces a leadership change at Arrow, its iconic menswear brand renowned for its heritage in formal wear and contemporary work-life dressing. Nitesh Kanchan takes charge as the new Chief Executive Officer of Arrow and steers the brand's next phase of growth across product, brand, digital and omni-channel retail in India.

"Arrow gains a dynamic and future-ready leader in Nitesh Kanchan. With over two decades of rich experience in fashion and retail, he is uniquely equipped to steer the brand through rapidly evolving consumer trends. His powerful blend of technical insight, commercial sharpness, digital expertise, and deep understanding of the fashion ecosystem makes him the ideal champion to accelerate Arrow's growth across product innovation, omni-channel expansion, and bold, consumer-centric strategies. We back his vision for sustainable growth." says Amisha Jain, MD & CEO, Arvind Fashions Limited.

Nitesh brings over two decades of experience in fashion, beauty & personal care and retail, spanning P&L leadership, digital commerce and brand building. At Arvind Fashions, he has served as Chief Digital Officer, leading the digital business across marketplaces, brand.com platforms such as NNNOW, and key omni-channel initiatives, and has previously held roles including CEO - Sephora India, COO - Arrow, and senior positions in business finance and digital for global brands like Tommy Hilfiger and Calvin Klein within the organisation.

Across his career, Nitesh has worked across merchandising, planning, supply chain, licensing and retail operations with leading fashion retailers, providing him a holistic view of the value chain from product to customer. He holds a B.Tech in Textile Technology from the Indian Institute of Technology, Delhi, and has completed an executive programme in Leading Digital Transformation from the Indian Institute of Management Bangalore, reflecting a strong blend of technical, commercial and digital capabilities.

As CEO of Arrow, Nitesh will focus on strengthening the brand's core in formal and occasion wear while accelerating growth in smart casual and lifestyle categories to reflect evolving consumer behaviour. His key priorities will include sharpening Arrow's product and design narrative, enhancing consumer experience across offline and online channels, and leveraging data and digital platforms to drive profitable, technology-led growth.

Shares of Arvind Fashions Limited was last trading in BSE at Rs. 470.50 as compared to the previous close of Rs. 489.05. The total number of shares traded during the day was 7050 in over 598 trades.

The stock hit an intraday high of Rs. 493.90 and intraday low of 465.90. The net turnover during the day was Rs. 3359433.00.

Source : Equity Bulls

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