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Heritage Foods unveils Truly Good Pure Ghee Laddus and Alpenvie Kids' Ice Cream range on its 33rd Foundation Day
Posted On : 2024-06-06 13:53:38( TIMEZONE : IST )
On the 5th of June, 2024, Heritage Foods celebrated its 33rd Foundation Day and on the occasion, launched a new range of pure ghee laddus under the brand name "TRULY GOOD". The event also saw the launch of a new exciting range of Ice-cream for kids and the introduction of new packaging formats for its farm fresh UHT milk and the GlucoShakti whey-based Energy drink.
The Heritage Foods limited, founded in 1992, operates across multiple categories of dairy and animal feed businesses. "At Heritage Foods, our vision is to deliver health and happiness through high-quality, nutritious products. Our continued innovation and dedication to excellence reflect our commitment to these values," said Mrs. Bhuvaneswari Nara, Vice Chairperson & Managing Director. "We believe in providing our consumers with the best, ensuring their well-being and delight."
The company reaffirmed its mission to provide healthy products to consumers with the launch of its Truly Good Ghee Laddu range with the promise of "purity as good as mother's love".
Mrs. Brahmani Nara, Executive Director, Heritage Foods Ltd. said, "Heritage Truly Good Ghee Laddu comes in a delicious range of Millet, Jowar and Besan Variants and is a healthy alternative to the Palmoil based branded laddus that are available in the market. We have crafted these Laddus with rich and pure Heritage Ghee, real nuts, and select grains like Gram, Millets and Jowar and are free from any added preservatives. We're excited to bring these authentic, wholesome sweets to our consumers, offering a delightful and nutritious option for all ages."
In addition to the ghee laddus, Heritage Foods introduced a new range of kids' ice cream in fun ball formats under its Alpenvie Premium Ice cream Brand, in three exciting flavors: Banana Strawberry, Cotton Candy and Bubblegum. "We crafted this range of ice creams with children in mind, selecting flavors that they love and presenting them in an engaging, playful format which kids would love to have." said Mrs. Brahmani Nara, Executive Director of Heritage Foods Ltd.
Heritage Foods also unveiled its Farm Fresh UHT milk in single-serve packs of 200ml and 110ml, priced at Rs 18 and Rs 10 respectively. The new packaging is designed for convenience, ensuring that individual consumers living away from their families can enjoy fresh milk on-the-go.
Additionally, the company introduced GlucoShakti, a whey-based Energy Drink in a Tangy Orange flavor, available in 200ml SIG packs. This product aims to provide a nutritious and refreshing option for health-conscious consumers.
The launch event underscored Heritage Foods' ongoing commitment to innovation and quality in the food and dairy sector, reinforcing its mission to bring health and happiness to every household.
Shares of Heritage Foods Limited was last trading in BSE at Rs. 546.95 as compared to the previous close of Rs. 455.80. The total number of shares traded during the day was 1463798 in over 36022 trades.
The stock hit an intraday high of Rs. 546.95 and intraday low of 472.40. The net turnover during the day was Rs. 763578727.00.
