Pyramid Saimira ties up with Kalyana Malai

Pyramid Saimira Theatre Ltd has announces tie-up with Kalyana Malai, Matrimonial Pvt.Ltd, alias "KALYANA MALAI" for "Marriage Bureau" positioning at its theatrical locations across India.

- "KALYANAMALAI" which has conducted over 40,000 marriages from 1999 onwards, is the only matrimonial agency present in multiple delivery channels viz. Internet, Print Media, TV Channels, Chat Shows etc.

- Kalyanamali will have its online Marriage Bureau in Pyramid theatres, wherein the prospective brides and grooms video introduction will be taken, detailed registration done, marriage making done through exhaustive search, and video online interaction between selected grooms and brides will be arranged.

- Complete marriage services on a turnkey basis, will be offered in these locations.

- The matchmaking and marriage industry is estimated to be around Rs 50,000 to 80,000 crores and growing at 25% a year. More than one crore marriages are being performed across India and increasingly the concept of computerized, professional matchmaking and marriage services is passed.

- The first Marriage Bureau is expected to be operational by February 09, 2007 and more than 100 marriage bureau will be added in FY 07-08 in the Pyramid's across India. In these bureau more than 6,000 marriages are expected to be arranged in Fy 07-08.

- Kalyanamali Matrimonial Pvt Ltd. has offered a revenue share to the Pyramid on it's revenues and also offered equity stakes to Pyramid.

Source : Equity Bulls

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