Mumbai - Nick India, the leading kid's entertainment brand introduces its latest merchandise with the launch of their range of exciting, colourful and vibrant school bags for kids. This range of bags also marks the launch of the 1st ever Ninja Hattori product to be launched in India. The collection is themed after the ever popular Nicktoon characters - Dora The Explorer, SpongeBob SquarePants & Ninja Hattori. Priced from Rs. 225 to Rs. 875, the collection is available across all leading retail stores.
Nick India has tied up with Brand Concepts to launch the exclusive range of school bags of its most loved characters. This is also the launch of its 1st ever Ninja Hattori merchandise on the Indian retail shelf. Ninja has been the most popular character not only on Nick but also across kid's channels, which makes the launch of these bags a giant leap for Nick consumer products. The widespread affinity for NICK's range of products is already visible through the response from kids & parents alike.
With this new range of bags, NICK proves that going to school can be fun too! The collection available at over 1000 stores across India such as Lifestyle, Westside, Landmark, and (other) leading retail stores, is a stepping stone for NICK India's mega plans of further strengthening its market share in the kids' consumer products space.
Dora The Explorer bags come in 2 designs & 4 colours and are priced for the pre-nursery age category at INR. 250/-, while the Nursery school bags are for INR. 395/, XL: Rs. 575/, VXL: Rs 825/- & VVXL: Rs. 875/-. Ninja Hattori bags are in 2 designs & 4 colours, priced at INR 225/- for the pre-nursery segment and at INR. 375/- for nursery kids, INR. 550/- in the XL & INR 750/- in the VXL segment. SpongeBob SquarePants bags cost INR. 225/- for pre-nursery, nursery INR. 375/-, XL: INR. 550/- & VXL: Rs 750/-.