Micro Technologies India Ltd has announced that the Company has appointed Madison Communications Pvt Ltd as its advertising agency to look after its publicity campaign. The Company believes that Madison's media talent will cater to the all India based advertising strategy. Believing that "Advertisement at its best is making people feel that without the product, you're a loser". The Company has allied with one of the prominent advertisement agency in terms to advertise the advance technology based Micro products in the market and in turn establish a strong position in the security industry across the Market.
Madison is one of the top advertising agencies in the country with over 900 Cr billing is known for its creative and media talent. They launched famous campaigns for consumer durables and non-durables. They are a well known with their crisp and cutting edge copy supplemented by creative visuals.
Over the years, the Company has developed a wide range of security and IT products using its leverage over various state-of-the-science & technology platforms such as Embedded, Web-based and client server applications. Some of the Company's focus areas comprises of Security, E-commerce, Telecommunication, Wireless Technology and GIS. The Company's products are for a competitive, knowledge-based society and act as a key role of research and technological development for economic growth through the security products.
This association leads to the important role of advertisement; informing the consumers of the micro products and its significance in common man's life.