Nayasa Homeware signs Unicommerce to boost online operations

Nayasa, a trusted name in Indian homeware, has partnered with Unicommerce to make online shopping for kitchen and household essentials faster, smoother, and more reliable for customers across the country.

The move comes as online demand for home and kitchen categories continues to accelerate across India. As consumers increasingly purchase storage solutions, kitchenware, and everyday household essentials online, expectations around faster deliveries, accurate inventory visibility, and seamless returns have intensified.

According to Unicommerce's analysis of this year's Valentine's sale period, the Home and Furniture category recorded a 46% year-on-year increase in order volumes and a 29% growth in gross merchandise value (GMV), signalling sustained online traction beyond seasonal buying. The growth reflects a broader consumer trend of upgrading living spaces and purchasing everyday home essentials through digital platforms.

To address this growing demand, Nayasa has adopted Unicommerce's integrated order and logistics management platform to streamline backend operations, automate order processing, and improve inventory synchronisation across channels. The integration is expected to enable real-time stock visibility, reduce fulfilment errors, and optimise courier allocation to shorten delivery timelines.

With the new technology stack in place, Nayasa aims to scale its online presence while maintaining operational efficiency. The partnership will also streamline returns management and improve post-purchase communication, helping enhance customer trust and predictability across the order lifecycle.

Commenting on the development, Manasi Sachdev, Director, Nayasa, "Digital commerce is no longer an extension of our business, it is a core growth engine," said [Spokesperson Name], [Designation], Nayasa. "As order volumes scale, operational efficiency and data-led decisionmaking become critical. By integrating Unicommerce's platform, we are building a more resilient, technology-driven fulfilment ecosystem to support sustained national growth."

Kapil Makhija, MD & CEO, Unicommerce, added, "The home and furniture segment continues to demonstrate robust online growth. We are pleased to support Nayasa with a unified technology platform that enables scalable, data-driven operations and enhances end-customer experience across channels."

The collaboration marks Nayasa's continued investment in technology-led fulfillment as it expands its footprint in India's rapidly evolving homeware market, where operational efficiency is increasingly becoming a key competitive differentiator.

Shares of Unicommerce Esolutions Limited was last trading in BSE at Rs. 91.27 as compared to the previous close of Rs. 92.25. The total number of shares traded during the day was 35476 in over 416 trades.

The stock hit an intraday high of Rs. 92.78 and intraday low of 87.59. The net turnover during the day was Rs. 3216035.00.

Source : Equity Bulls

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UnicommerceEsolutions INE00U401027 SoftwareProducts Nayasa Partnership