Manoj Ceramics Limited, (INE0A6N01026), a leading name in the ceramic and tiles industry, has further cemented its international presence through strategic global partnerships and a focused export-led growth strategy.
Manoj Ceramic's export strategy has accelerated with the appointment of regional business ambassadors across high potential African markets including Burundi, Sudan, Senegal and Angola. These moves are expected to create new Revenue streams and Improve Margins by securing high volume project orders and exclusive supply arrangements.
Key Highlights:
Burundi Partnership: In December 2024, MCPL entered into a significant collaboration with the Government of Burundi for exclusive tile supply contracts. The Home Décor market in Burundi is projected to generate US$30.86k in revenue in 2025, with an expected CAGR of 14.68% from 2025 to 2029, reaching a market volume of US$53.39k by 2029. Endorsed by Burundi's Minister and Ambassador, this partnership marks MCPL's foray into sovereign-level alliances, unlocking long-term, recurring supply opportunities in East Africa. https://www.statista.com/outlook/emo/furniture/homedecor/burundi
Sudan Collaboration: MCPL's engagement in Sudan with Mr. Awad during February 2025, led by appointed regional leadership, has focused on establishing deep-rooted ties with contractors and institutional buyers. Company's swift alignment with local project needs has positioned it as a key contributor to Sudan's infrastructure growth, especially in urban housing and construction. The Home Decor market in Sudan is set to reach $2.32M in 2025, growing at a 10.47% CAGR to hit $3.45M by 2029. https://www.statista.com/outlook/emo/furniture/home-decor/sudan?currency=USD
Senegal Presence: In February 2025, MCPL has entered Senegal through localized channel partnerships, tapping into the growing demand for modern interior solutions in residential and commercial developments. The Home Decor market is projected to hit $967.96K in 2025, growing at an 8.82% CAGR to reach $1.36M by 2029. The groundwork laid here is helping MCPL position itself as a premium yet accessible tile brand in the West African market. https://www.statista.com/outlook/emo/furniture/homedecor/senegal
Expanding Local Presence Across Africa: MCPL has strengthened its presence in East Africa, with Mr. Joel- associated with the company for several years, leading operations in Uganda. Africa's home décor market is expected to reach $9.92B by 2030, growing at a 9.1% CAGR from 2025. This will support market development across key institutional and residential segments, enabling MCPL to build localized networks, respond swiftly to regional demand and deepen its reach in emerging infrastructure-driven economies. https://www.grandviewresearch.com/horizon/outlook/home-decor-market/southafrica
Angola Project Acquisition: As part of its expansion, MCPL secured a major schooling infrastructure project in Angola, supplying innovative tile formats tailored for institutional use. The Floor Covering market in Angola is projected to reach $1.31M in 2025, growing at a 12.63% CAGR to $2.10M by 2029. https://www.statista.com/outlook/emo/diy-hardware-store/floorcovering/angola
Mr. Dhruv Rakhasiya, Managing Director of Manoj Ceramics Limited stated, "Our International expansion is rooted in building real, strategic value, not just in terms of volume, but through structured partnerships and long-term relevance. With dignitaries like the Minister and Ambassador of Burundi engaging with MCPL, we are not only growing our exports but also entering into sovereign-level relationships that lay the groundwork for stable, recurring supply contracts.
By establishing a presence in markets like Sudan, Senegal and Angola through dedicated regional teams and institutional collaborations, we're able to streamline supply chains, reduce go-to-market cycles and engage in project-driven demand with stronger pricing power.
The launch of our upcoming display centre in Dubai is another step in showcasing our design-first innovations directly to developers and architects in the Middle East. It also reinforces our commitment to operational excellence and regional accessibility.
These efforts don't just diversify Revenue, they create structural levers for Improving operating efficiency and margins. As we align with regional infrastructure agendas, especially in high-growth geographies, our strategy remains focused on depth over breadth, relevance over reach and partnership over transactions."