UFO Moviez India Limited (UFO), India's largest cinema integrator, announced an exclusive tie up with China Film Group for their Hollywood approved Premium Large Screen Format (PLF) - CINITY, for the Indian market.
Said Tony Zhang, CEO from China Film Technology Co., Ltd. " CINITY creatively integrates in a Premium Large Screen Format, the best qualities of cinema technology today namely, 4K resolution, 3D, high brightness, high frame rate (HFR), high dynamic range (HDR), a wide color gamut, and immersive sound. CINITY is committed to advancing innovation in film technology and promoting the deep integration and continuous innovation of film and technology. It continuously pushes forward the technological progress and product R&D of high-format films, improves the related industry chain, and drives quality upgrades across the industry through technology. It endeavors to render directors' creative intentions with greater details and evoke emotional resonance with audiences. By reinforcing a differentiated experience from television and streaming platforms, it redefines entertainment lifestyles to draw more people to theaters for an unparalleled sense of enjoyment and fulfillment."
Rajesh Mishra - Executive Director- UFO MOVIEZ said "Cinema viewing habits are evolving alongwith the film making patterns to cater to the changing audience tastes and sensibilities. Viewers are looking towards technologies and formats that give them a larger than life experience, especially in the case of films in Premium Large screen Formats. Cinity's PLF will provide a platform to Indian exhibitors looking to provide Premium Large Screen experience in line with the best of industry standards cine goers to experience cinema in its truest form on a grand scale and unmatched quality. We are excited to bring this leading technology to India to cater to the growing demand of Premium Large Screen Format. UFO in association with Cinity will bring in best Hollywood films as well as Indian films in Cinity Format by setting up a laboratory in India."
Shares of UFO Moviez India Limited was last trading in BSE at Rs. 70.99 as compared to the previous close of Rs. 69.77. The total number of shares traded during the day was 4607 in over 113 trades.
The stock hit an intraday high of Rs. 71.60 and intraday low of 69.90. The net turnover during the day was Rs. 325729.00.