D.P. Abhushan inaugurates a Second Showroom in Ratlam, Madhya Pradesh, Further Expanding Footprint in Central India

D.P. Abhushan Ltd., a prominent name in India's jewellery industry, proudly announces the grand opening of its new showroom in Ratlam. This city is well-known for its vibrant gold and jewelry market, and the second showroom further cements D.P. Abhushan's presence in this historic hub of craftsmanship and luxury.

Ratlam, a city synonymous with gold, holds tremendous growth potential in the jewellery sector. The city's gold market has been witnessing consistent growth, and the company's existing store, with a retail space of just 2,100 sq.ft., was increasingly experiencing overcrowding due to the surge in footfall. To ensure a seamless and enhanced shopping experience, and to continue delivering the highest standards of quality and service, the management saw the need for a new, spacious, and modern showroom. This second showroom not only addresses the growing demand but also reinforces DP Abhushan's leadership in Central India's jewellery market. Recognizing this opportunity and the rising customer demand, DP Abhushan has taken a strategic step by opening a second showroom in the heart of Ratlam.

Strategically located just one kilometer from the company's registered and administrative office, the new showroom spans approximately 15,000 sq.ft. of super built-up area and is built on a 3,150 sq.ft. plot with a contemporary Basement & Ground+4 floor design. The retail area will be spread across the basement, ground, and first floors, while the upper floors are reserved for office and administrative functions.With both showrooms now operational in Ratlam, customers will have access to an even wider range of jewellery collections and the flexibility to visit either store as per their convenience. This expansion reflects DP Abhushan's unwavering commitment to purity, transparency, and customer-centric service.

The Ratlam Second showroom represents the third milestone in the company's ambitious FY2025 expansion journey. Earlier this year, D.P. Abhushan inaugurated a super built-up area of 7,700 sq.ft. with a modern G+3 layout in Neemuch Madhya Pradesh & a 6,000 sq.ft. showroom in Ajmer, Rajasthan, solidifying D.P. Abhushan's presence across Central India and setting the stage for continued growth.

Speaking on the occasion, Mr. Santosh Kataria Managing Director said: "The inauguration of our new second showroom in Ratlam, Madhya Pradesh, is a moment of immense pride and joy for D.P. Abhushan. This milestone not only marks the expansion of our footprint in Central India but also symbolizes our deep-rooted connection to Ratlam, our birthplace and the city where our golden journey began 85 years ago in 1940. This new showroom, our second in Ratlam and the eleventh overall, is a testament to our commitment to giving back to our homeland. It is designed to be the largest and most modern showroom in the city, offering a world-class experience to our valued customers.

As we expand into promising markets across Central India, we remain committed to leveraging detailed market research, a robust logistics network, and our 85-year legacy of trust to drive sustainable growth. Looking ahead, we are optimistic about the growing demand for quality jewellery in emerging markets and dedicated to building on our legacy of excellence, innovation, and customer-centricity, marking a new chapter while staying true to our roots and vision for the future."

Shares of D. P. Abhushan Limited was last trading in BSE at Rs. 1545.05 as compared to the previous close of Rs. 1607.25. The total number of shares traded during the day was 2377 in over 837 trades.

The stock hit an intraday high of Rs. 1659.60 and intraday low of 1520.40. The net turnover during the day was Rs. 3720594.00.

Source : Equity Bulls

Keywords

DPAbhushan INE266Y01019 NewShowroom Ratlam MadhyaPradesh