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HomeFirst partners with Home Shanti in their home building journey

Posted On : 2022-06-07 20:33:24( TIMEZONE : IST )

HomeFirst partners with Home Shanti in their home building journey

As the legendary Amitabh Bachchan movie announced in the 70s, having your own "makaan" is as much of a necessity as food and clothing. As home building proves to be a roller coaster ride of highs and lows and joys and sorrows for most middle-income households, realising this dream is truly an "arrived in life" moment for them. HomeFirst, a leading player in the affordable housing space and a part of thousands of such journeys, has collaborated with Disney+Hotstar's Special, Home Shanti - A light-hearted take on the "Joshi Parivaar's" home building journey.

Sitcomish, relatable and grounded storytelling, perfect for a weekend family binge! Home Shanti is the story of Dehradun based Joshi family consisting of the easygoing, poet dad Umesh Joshi played by the veteran actor Manoj Pahwa, disciplinarian Vice Principal Sarla Joshi brought to life by Supriya Pathak and their children Jigyasa and Naman who have their own priorities. As the Joshi Parivaar navigates through the various obstacles in their path to construct their dream home, their internal ties and squabbles make room for some playfulness and humor.

Talking about the partnership, Chief Marketing Officer of HomeFirst, Mr. Gaurav Mohta said, "Buying a home for the first time is difficult. Building it on your own, just takes that difficulty to a whole new level! Don't let anyone tell you otherwise. But this once in a lifetime journey of home building for most middle class Indian families is nothing short of a family saga. Such a talented star-cast portraying this story also makes it a great light-hearted watch. Home Shanti is a complete family drama that will crack you up and yet have the heart to move you every now and then. The moment I saw the trailer, I knew that it resonates with the brand HomeFirst and would be a perfect fit for any collaboration opportunities. Thankfully Hotstar felt the same and were pretty quick to make some space for us. In times of complex murder mystries and thrillers, this simple, linear story telling will remind you of the 80's summer sitcoms and I am glad to see that the audience get thoroughly entertained."

Shares of Home First Finance Company India Limited was last trading in BSE at Rs. 757.90 as compared to the previous close of Rs. 759.30. The total number of shares traded during the day was 1746 in over 284 trades.

The stock hit an intraday high of Rs. 759.00 and intraday low of 750.00. The net turnover during the day was Rs. 1316417.00.

Source : Equity Bulls


HomeFirstFinanceCompanyIndia INE481N01025 AffordableHousing HomeShanti