Garment Mantra Lifestyle Limited (GMLL), a focused company on fulfilling the fashion and lifestyle aspirations of Mass Indian Population has begun its Exhibition Cum Sales Model by Its Retail Arm Twenty Twenty Trading LLP 'Price Mantra' in Delhi NCR.
Price Mantra is an upcoming national brand that is a family store selling branded apparels, footwear and accessories which are mostly export surplus at heavy discounts thereby fulfilling fashion aspirations of the common Indian. The exhibition-cum-sale titled "Great Freedom Sale 12, 13, 14 15 August" in Delhi NCR, that began on August 12", 2021, has on display products showcasing varied men's and women's apparel, footwear and accessories at unmatched discounted prices. Exhibitions are a unique and effective way to market as well as sell a products for a company. In this model, companies can ensure that their goods reach various locations without having to invest in permanent stores. This reduces the fixed expenses required for opening multiple stores. Further exhibitions run on a cash-carry model which is a negative working capital model and spurt many such events in the coming times. GMLL has enumerated many events for FY22 at destinations across India thereby promoting a strong brand visibility at a national level.
Commenting on the Exhibition Cum Sales Model, Mr. Prem Aggarwal, Chairman & Managing Director, Garment Mantra Lifestyle said "This Exhibiting Model is a good way to raise your profiles and generate brand awareness. Meeting people face-to-face with potential customers is a great way to start building relationships. The marketing efforts of Price Mantra are backed by promotion and publicity strategies with special emphasis on Exhibitions and Events. It will lead to increase in the Networking as it is great way to meet potential new customers, suppliers. It will build our database with potential customers at an exhibition and will helps us to build our marketing plans and generate qualified sales leads. This will lead to increase in the top line of the GMLL and increase its geographical presence in the country."
Shares of GARMENT MANTRA LIFESTYLE LIMITED was last trading in BSE at Rs. 194.75 as compared to the previous close of Rs. 191.05. The total number of shares traded during the day was 26739 in over 563 trades.
The stock hit an intraday high of Rs. 210 and intraday low of 193.5. The net turnover during the day was Rs. 5402809.