Brightcom becomes IAB Europe TCF Registered

Brightcom is now approved as the registered vendor of the IAB ("Interactive Advertising Bureau") Europe TCF ("Transparency and Consent Framework).

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of media, technology and marketing companies and national IABs, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market.

The IAB Europe Transparency and Consent Framework (TCF) is the only General Data Protection Regulation GDPR consent solution built by the industry for the industry, creating a true industry standard approach. The TCF's simple objective is to help all parties in the digital advertising chain ensure that they comply with the EU's GDPR and e-Privacy Directive when processing personal data or accessing and/or storing information on a user's device, such as cookies, advertising identifiers, device identifiers and other tracking technologies.

Shares of Brightcom Group Ltd was last trading in BSE at Rs.5.66 as compared to the previous close of Rs. 5.55. The total number of shares traded during the day was 325871 in over 406 trades.

The stock hit an intraday high of Rs. 5.79 and intraday low of 5.41. The net turnover during the day was Rs. 1847260.

Source : Equity Bulls

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