Parryware sells over 12 million polymer cisterns across the country

Delivering contemporary and youthful bathroom solutions in India for the last 60 years, Parryware has sold 12 million Slimline polymer cisterns till date across the country. The figure firmly re-establishes Parryware's leading market position in the sanitary ware space and in the category of polymer flushing cisterns.

Parryware is celebrating this milestone by sharing its success with its trade partners & patrons. The company aims to show its gratitude to its customers for being an integral part in its accomplishment through this initiative. As a part of the celebration, the brand is setting up arch gates with ornate decorations across several outlets in the country. Parryware will also be offering a memento to every customer who buys a cistern in the next two months. Some of the key states observing this activity are Tamil Nadu, Delhi NCR, Maharashtra, Kerala, Karnataka and West Bengal with emphasis on cities like Kochi, Chennai, Mumbai, Kolkata and Bangalore.

Mr. Vijay Asrani, Marketing Head, said, "The 12-million mark is a reiteration of Parryware's commitment to bringing the best-in-class products for our discerning consumers. We have always been driven by a passion to deliver affordable yet high-quality and aesthetically-appealing products for the Indian market. This milestone of success will further propel us to reach out to our consumers with more innovative and path-breaking products at cost-effective price points."

Parryware is the number one Indian brand offering high-quality and aesthetically-appealing bathroom solutions for the mass segment. The company is a frontrunner in the industry with its portfolio of complete sanitary ware products across the country, having a strong foothold in tier II and III geographies as well. With the recent acquisition of factories that manufacture plastic cisterns & seat covers, Parryware has reinforced its status as the leading bathroom solutions brand in India.

Source : Equity Bulls

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