Birlasoft [BSE: 532400, NSE: BSOFT], part of the USD 2.4 billion diversified The CK Birla Group, announced that it has been prominently featured in 7 major industry verticals, in Zinnov Zones 2019 Media and Technology Report - Global Rankings for Communications, Media & Technology 2019.
Through this research, Birlasoft was mentioned in the 'Execution Zone' for 7 major industry verticals namely - Broadcasting, Entertainment, Gaming, Information Services, Marketing and Advertising, Publishing, and Media in Telecom. During this exercise, Zinnov evaluated 16 service providers to media and entertainment industry, from across the globe. The report also mentions Birlasoft as a 'Niche & Emerging' player in two significant technology areas, mainly, Content Discovery & Personalization and Content Monetization & Analytics.
Upon receiving this recognition, Gopi Padiyath, Senior Vice President and Global Leader, Discrete Manufacturing, Hi-Tech and Media (DHM) Business Unit, Birlasoft, said "Our products and solutions come with a proven stability that can match the vibrancy, dynamism and effervescence of media and entertainment industry. While delivering multiple, seamless offerings for viewers, advertisers, and partners, our solutions help to reduce time-to-market, boost productivity and minimize costs - all at once. We are proud to have received this recognition as it stands testimony to our capabilities and affirms our strong track record of being attentive to industry requirements."
Birlasoft has a strong presence in the Media and Entertainment Industry with marquee clients. Its innovative and adaptive solutions such as TruView CLM and TruMusic, help businesses to deal with complexities in contractual cycles and content management with ease. Birlasoft's trustworthy products and capabilities answer the dynamic needs of the media and entertainment industry by providing solutions that digitally transform our customer's business.