Balaji Telefilms Limited has completed the sale of theatrical distribution rights for its upcoming slate of four exciting movies. Pen Marudhar Entertainment (subsidiary of Pen Studios) has acquired the distribution rights for Mental Hai Kya, Jabariya Jodi, Dream Girl & Dolly Kitty Aur Woh Chamakte Sitaare.
Earlier in the year the company had sold to Zee Entertainment Enterprise the Satellite, Digital and Music rights for these films. Following the sale of the theatrical distribution rights for these movies, the Company has recovered all its costs associated with the movies by way of minimum guarantee and is on path to deliver a sizeable profit in the movie business. The Company's focus on pre-sales and coproduction is paying off as intended and the Company will to continue this strategy to grow its movies portfolio.
Mental Hai Kya boasts of two powerhouse performers Kangana Ranaut & Rajkummar Rao, who will be seen battling it out in this quirky thriller. Following this we have Sidharth Malhotra & Parineeti Chopra's Jabariya Jodi that explores the concept of 'groom kidnapping' in a humorous way.
The other two movies in the slate include an out and out comedy Dream Girl staring Ayushmann Khurrana and Nushrat Bharucha. Dolly Kitty Aur Woh Chamakte Sitaare, starring Bhumi Pednekar & Konkona Sen Sharma rounds up the slate.
Balaji Telefilms has always pursued a strategy of curating clutter breaking film content and we continue to develop an exciting slate for the next year.
Commenting on this development Mrs Shobha Kapoor Managing Director Balaji Telefilms said "We are pleased with this development and look forward to working with such experienced partners, who can optimise the reach and potential of our forthcoming slate. We will remain selective and profitable in our movie business and continue to tell unique and engaging stories."
Shares of BALAJI TELEFILMS LTD. was last trading in BSE at Rs.60.25 as compared to the previous close of Rs. 60.15. The total number of shares traded during the day was 1258 in over 31 trades.
The stock hit an intraday high of Rs. 60.6 and intraday low of 57. The net turnover during the day was Rs. 74859.