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Launch of TCS Pace™ to Take Research and Innovation Offerings to the Next Level

Posted On: 2018-11-30 12:20:20

Tata Consultancy Services (TCS), (BSE: 532540, NSE: TCS) a leading global IT services, consulting and business solutions organization, announced the launch of TCS Pace™, a new brand identity for its research, innovation and digital transformation services that are at the core of customers' Business 4.0™ journeys. With the new brand, TCS strengthens its positioning as an innovation partner to forward-thinking enterprises across the world.

In the age of Business 4.0, customers need to continuously and sustainably innovate to gain a competitive advantage. TCS Pace promises measured, continuously optimized innovation that expends energy and resources intelligently. It will help enterprises to steadily build competitive differentiation and set the pace for the rest of players in their industry. This new extension of the TCS brand comes with its own logo, with bold lettering that represents steadiness and certainty, and a wave within the stylized 'A' to symbolize the fluidity and dynamism of innovation.

"Brands are defined by the experiences they create and the value generated for their customers. TCS Pace brings together the best of TCS' advanced research, solutions, experiential offerings, and digital customer engagements under one umbrella," said Rajesh Gopinathan, CEO and Managing Director, TCS. "As we become the preferred innovation partner for our customers, we are building unmatched capabilities to ensure that our customers are best positioned to deliver an unprecedented wave of innovations, fulfil rapid demand lifecycles and exceed customer expectations."

"We are living in an age of opportunity for exponential growth, coupled with the threat of drastic disruption as technologies change, touchpoints multiply, and new competitors emerge," said Krishnan Ramanujam, President of Business & Technology Services, TCS. "We view digital transformation as a marathon and not just a sprint. TCS Pace will help our customers pursue innovation at a steady clip and pace themselves on their transformation journeys."

On the ground, TCS Pace will translate into physical TCS Pace Port™ hubs, which will have flexible modular spaces featuring innovation showcases, Co-Innovation Network (COIN™) start up accelerators, TCS Think Spaces, academic research spaces, and agile workspaces. They will ignite collaborative experimentation, research, rapid product prototyping, and continuous learning alongside customers, partners, academia, and analysts - pushing current boundaries and driving business transformations through the application of cutting edge digital technologies.

Shares of TATA CONSULTANCY SERVICES LTD. was last trading in BSE at Rs.1959.45 as compared to the previous close of Rs. 1976.55. The total number of shares traded during the day was 193279 in over 7566 trades.

The stock hit an intraday high of Rs. 2000 and intraday low of 1943.65. The net turnover during the day was Rs. 379664737.


Source: Equity Bulls

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