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Sundaram Infotech Signs Expanded IT deal with Aussie Online Event Management Firm

Posted On: 2012-11-26 20:39:50

As part of its expansion in the Australian IT Services market, Chennai based Sundaram Infotech Solutions Ltd., the IT subsidiary of Sundaram Finance Ltd., has announced that the company has signed an expanded IT deal with Easybookings, a Victoria, Australia headquartered online ticketing and event management firm.

As part of the new expanded IT deal, Sundaram Infotech will build for Easybookings a robust online auctioning and shopping platform, develop a new mobile apps for the company and also build a mini site, a concept that is catching up in Australia. The new platform that Sundaram Infotech will build will also help Easybookings launch its offering in the New Zealand market.

Sundaram Infotech had earlier signed an initial deal to build an online ticketing engine for Easybookings.com.au. Sundaram Infotech's technical Expertise in building the architecture to deliver an online platform for worldwide growth for Easybookings has helped the customer save hundreds of thousands of dollars.

Commenting on the choice of Sundaram Infotech, John Pereira, Managing Director, EasyBookings said, "We scouted both within Australia and overseas for the right partner for this engagement to build the online platform for EasyBookings. We chose India based Sundaram Infotech for their deep domain technical expertise and for having the right mix of onshore presence and the offshore capability."

The new online platform at Easybookings providing solution for schools and sporting organizations that have events round the year has helped take the stress out of designing and printing tickets, inviting guests, generating and managing guest list as well as the entire seating arrangement processes.

On the new expanded IT deal, John Pereira said, "Within three months of the launch of the online platform built by Sundaram Infotech, Easybooking.com.au has attracted and managed over 150 customer events online. This has given us the confidence to embark on an expanded IT engagement with Sundaram Infotech."

On the success in Australia, Srinivas Acharya, Director, Sundaram Infotech said, "The visible results achieved by our client in terms of gaining customer traction within months of rolling out their services on the online platform developed by us, is a strong testimony to our team's capabilities and domain expertise in this space and augurs well for future expansion in Australia."

Commenting on its expansion in Australia, Deepa Ramesh, Head, Sundaram Infotech said, "Australia has traditionally been a strong overseas market for Sundaram Infotech with over 10customers. This deal with Easybookings strengthens further our presence in the Australian IT Services market. We will continue to aggressively target the Australian IT Services market and are confident of expanding our customer base there over the next 12months."


Source: Equity Bulls

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